Netzfundstücke, 14.09.2014

Diese Woche ein Post, wie man ohne Erfahrung und ohne viele Kontakte, innerhalb von knapp zwei Monaten ein Event mit 400 Teilnehmern organisiert – und dabei viel Gewinn macht. Außerdem die Warren-Buffett-Formel, wie man schlauer wird, ein Post über LinkedIn-Publishing und zum Abschluss ein Artikel zum Thema Ziele.

How to throw a conference

Ein Blick hinter die Kulissen eines Events. Sam Parr hat die Hustle Con in San Francisco organisiert mit 400 Teilnehmer. Gewinn für ihn 40.000 Dollar. Wie er vorgegangen ist, unter anderem welche E-Mails er geschrieben hat, erzählt er in diesem Gastbeitrag.

The Buffett Formula — How To Get Smarter
"When asked how to get smarter, Buffett once held up stacks of paper and said 'read 500 pages like this every day. That’s how knowledge builds up, like compound interest.' All of us can build our knowledge but most of us won’t put in the effort."
Und wie findet man dazu die Zeit? Auch darauf gibt Warren Buffett eine Antwort: Sie sich nehmen.
"Charlie [Munger, sein Geschäftspartner, Anm.], as a very young lawyer, was probably getting $20 an hour. He thought to himself, 'Who’s my most valuable client?' And he decided it was himself. So he decided to sell himself an hour each day. He did it early in the morning, working on these construction projects and real estate deals. Everybody should do this, be the client, and then work for other people, too, and sell yourself an hour a day."

255,262 Views on LinkedIn in 30 Days: Here’s Everything I’ve Learned
"With that in mind, from June 2nd – July 2nd I started a little experiment. I put LinkedIn’s new publishing platform to the test.

The execution was simple: Monday through Friday, I would post 1-2 previously published articles of mine on the site and gauge the response. I was primarily concerned with audience quality, overall reach, and deducing which topics worked on LinkedIn.

The results have been excellent: I amassed over 255,262 total views in a month."
Interessant ist auch der CTA (Call To Action) am Ende jedes LinkedIn-Posts. 

Forget About Setting Goals. Focus on This Instead.

Sich Ziele zu setzen ist eine Sache, ein System für die Umsetzung zu haben, ist viel wichtiger. Das findet zumindest James Clear.
"It all comes down to the difference between goals and systems. [...]
Goals can provide direction and even push you forward in the short-term, but eventually a well-designed system will always win. Having a system is what matters. Committing to the process is what makes the difference."
Als Beispiel nennt er Schreiben:
"In the last 12 months, I’ve written over 115,000 words. The typical book is about 50,000 to 60,000 words, so I have written enough to fill two books this year.

All of this is such a surprise because I never set a goal for my writing. I didn’t measure my progress in relation to some benchmark. I never set a word count goal for any particular article. I never said, “I want to write two books this year.”

What I did focus on was writing one article every Monday and Thursday. And after sticking to that schedule for 11 months, the result was 115,000 words. I focused on my system and the process of doing the work. In the end, I enjoyed the same (or perhaps better) results."